The management of PricewaterhouseCoopers Nigeria has announced its decision to host its first ever PwC media award for excellence in its quest to continue giving back to society and deepen appreciation for the media.
The Managing Director of PwC, Uyi Akpata made this known to some members of the press during the annual PwC media capacity development workshop held in Lagos recently.
According to Akpata, the award which aims to be an annual event is targeted at rewarding excellence in Nigerian media reporting and advancing journalism as a profession.
“We are launching the first edition of the PwC Media Awards for Excellence in the coming year and this is a continuation of our corporate responsibility role of enhancing the skills of our key stakeholders, which includes business reporters, in the areas of Finance, Tax and Business reporting. We believe in encouraging and recognising excellence and so our aim is to motivate the media to write better reports which in turn will help to promote better journalism”.
Speaking further on the issue, Taiwo Oyedele, head of Tax and advisory, PwC stated that the award is aimed at appreciating professional journalism in Nigeria and thereby encouraging its growth. According to him, there will be winners in various categories, and all these categories would be appreciated for their output within the year under review.
“We hope this award will encourage healthy competition and ultimately improve the quality of writing and reporting of news,” he enthused.
Jumoke Akiyode
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