Consumers goods

When the federal government of Nigeria declared a lockdown in March 2020 at the onset of the pandemic, retailers like Chuks Ogadinma had a premonition that it could be the last time his shop…

In a move to empower millions of its product consumers economically, Dangote Cement plc Thursday launched a jumbo consumer promo tagged “Dangote Cement Bag of Goodies,” designed to produce…

For years, brand managers have groused that while consumers say they intend to buy sustainable products, in a store they don’t actually purchase them.

Players in the consumer goods space opted to trade more cash for credit in the first three months of 2019 in a bid to enjoy better customer patronage and bolster their shrinking revenue…