• Tuesday, April 23, 2024
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BusinessDay

TSL opens multi-brand sales/workshop in Lagos

All is now set for tomorrow’s grand opening of a mega automobile sales and workshop in Lagos by TSL, in what may appear as Nigeria’s largest automotive facility.

Located along the strategic and accessible, ever-busy Apapa-Oshodi, the hi-tech automobile company according to Raju Sawlani, the Managing Director can service and repair all passenger and commercial vehicles of all makes, models and sophistication.

As part of its marketing strategy, TSL has announced that it will be offering 30 percent discount on service and repairs from October 19 to 31 and corporate organisations that register their fleet within the period will receive special pricing.

Apart from after-sale services, TSL will be selling new and used vehicles, even as it will be providing gold certification and peace-of-mind warranty on used vehicles, as well as 24/7 roadside assistance.

Read Also: ATSL redefines hospitality business with launch of funplex centre

Briefing newsmen recently, Raju Sawlani, TSL’s founder and veteran in the Nigeria Auto Industry and one-time managing director of Stallion Motors as well as Executive Director of Coscharis Motors and Kewlaram Chanrai Group respectively disclosed that the outfit will match competitors’ package headlong.

According to the Managing Director, ‘’Having sold over 200,000 vehicles valued at $7.2billion in Nigeria in over 21-year period, my customers have voiced their concern to me about after-sales issues. For this reason, I decided to launch TSL’’.

Being at the driving seat of top auto companies, he gained exposure to over 30 auto brands and instrumental to setting up of some auto showrooms, several workshops and a few assembly plants.

He told the newsmen that, he was the first to implement a number of service campaigns in Nigeria such as the 4 year/100,000 kilometer free service campaign and would match any reputable workshop in Lagos with its 36 service bays.

He stated that, he took time to select the best technical personnel in the local auto industry; describing them as highly experienced hands that he has observed for 21 years stint he had working for various dealerships.

In addition, TSL’s machinery and equipment are from the top manufacturers in the world and plans to prove to the world that supercars do not need to be flown out of Nigeria for service and repairs. The CEO described Nigerians are highly talented and capable people.

He added, “The main parameters that define repair quality are quality of workmanship, genuineness of spare parts, lubricants and fluids used and the overall customer experience, which include a reasonable price and the least amount of downtime.”

Raju Sawlani lamented that the downtime and stress caused by fake and substandard motor oil and spare parts drain billions of naira from the economy. Customers have lost confidence in most high and low end workshops.

Another issue he pointed out is the used vehicles being purchased from sellers of no repute. He said that TSL is already taking appointments to assist customers who purchased the recently flood-damaged vehicles from the United States.

With the amount of sales and after-sales transactions set to take place at TSL, the company has promised to share market data with relevant stakeholder and the Nigerian government to help improve automotive regulations.

TSL will also assist the government in creating a level-playing field in the auto industry which will take the Nigerian auto market to a global level.

MIKE OCHONMA