In its quest to deliver the ultimate automotive showcase, Coscharis Motors, owners of the Ford brand franchise in Nigeria is joining other stakeholders at this year’s edition of the Lagos Motor fair which holds from Monday, May 7 to this Saturday May 12, 2018 at the Federal Palace Hotel, Victoria Island, Lagos.
The franchisee’s participation in this year’s edition will be in three folds; by showcasing her entire ABRO auto care products, the Ford brand portfolio and particularly reveal the all new Escape 2018/19 model, which currently defines the Ford design direction.
Abiona Babarinde, general manager, marketing & corporate communications, Coscharis Group, said Coscharis is not only showcasing the current Ford product lines, but more importantly keen to reveal the latest model of the Ford Escape, which is presently receiving great reviews globally’.
“Featuring about 10 Ford variants in our stable, we will use this auto fair to reward our ever loyal customers and prospects with price discounts; special aftersales Ford Protect service and maintenance packages, which offers up to 8 years manufacturer warranty on Ford cars; and other Aftersales offerings to ensure that ownership comes with peace of mind.”
Abiona went further, “The Escape is available in S, SE and range-topping Titanium specification levels, with 1.5-litre EcoBoost engine and choice of FWD manual or AWD automatic designed to be the market leader in its segment. Despite serious competition from several other brands, our target will be to position it as the benchmark, as quite a bit of work has been done on the car to upgrade it.”
Similarly, the company’s Abro range of autocare products will be on display. Abiona assured prospective and loyal customers of the originality of the products as an end user at the fair ground similar to what is obtainable from Coscharis group’s accredited dealers located all over the country.
MIKE OCHONMA
