• Saturday, April 20, 2024
businessday logo

BusinessDay

Summit to equip marketers on how to stay ahead holds in Lagos

20230609_074725_0000

Innovation, creativity, and cutting-edge strategies in marketing will top discussion at the Experiential Marketers Association of Nigeria (EXMAN) conference scheduled for July this year.

The conference is coming at a time marketers need new approaches to reach their consumers especially in this changing world and stay ahead.

The biennial conference with the theme: “Unlocking the X,” will have in attendance marketing professionals, industry leaders, and enthusiasts to join us on this remarkable journey that will elevate their marketing efforts to new heights.

Tunji Adeyinka, President of EXMAN said in a statement that “The Brand Experience Summit 2023 offers a unique platform for participants to explore the latest trends, exchange ideas, and learn from industry experts who will present insightful sessions and workshops.

“This summit is designed to equip attendees with the knowledge, skills, and strategies needed to stay ahead in today’s dynamic marketing landscape. By attending, attendees will gain a competitive edge and discover innovative approaches to drive business growth,” Adeyinka said in the statement.

In addition to the summit, EXMAN also announced the upcoming EXMAN Awards, an event that celebrates the power of experiences in marketing.

It noted that the awards is an opportunity to recognize and shine the spotlight on the most creative and impactful experiential marketing campaigns. The ceremony will take place on the 14th of July, 2023 at the conference, at the Balmoral Convention Centre.

The event will take place within the 10th Year Anniversary Dinner of the body.

The statement encouraged agencies and clients to submit their outstanding campaigns for the awards, tagged ‘Crafting Plaques’. The deadline for the submission of entries is the 16th of June 2023

The Awards Jury, which will meticulously assess and evaluate the entries, according to Adeyinka, is chaired by topmost Strategist – Nnenna Onyewuchi – Director, Yellow Brick Road and Chief Growth Officer, Halo Invest.

Members of the jury include Bamise Oyegbami – Marketing Director, Nigeria, Anheuser-Busch InBev; Biodun Ajiborode – Founder, Brand Management Academy (BMA) and CEO, Loopholes Finder Consulting, Yemi Lofindipe – Executive Creative Director, BrandBelievers and Maureen Ngwu, MD Media Seal.